Ad Tech Specialist

ChristosMedia
3 days ago
2 min read

On behalf of our client, a fast-growing iGaming and affiliate marketing company, DE Lavoro Agency is seeking an experienced Ad Tech Specialist to join their team.

Ad Tech Specialist managing programmatic advertising campaigns and monetization data

The successful candidate will work in a dynamic digital environment, supporting ad monetization, programmatic advertising, data-driven optimization, and technical ad operations. This role is ideal for a proactive professional with strong experience in ad tech infrastructure, RTB integrations, campaign trafficking, analytics, and monetization performance.

Job Responsibilities:

Own and manage the technical infrastructure for ad monetization, including ad servers, RTB integrations, SSPs, DSPs, and API-based ad traffic
Set up, maintain, and optimize ad campaigns through trafficking, tag implementation, SDK integrations, header bidding, and auction logic
Troubleshoot and resolve ad delivery, tracking, and performance issues
Analyze monetization metrics such as eCPM, fill rate, win rate, and request-to-impression ratios, identifying opportunities for optimization
Design and execute A/B tests for ad placements, formats, pricing floors, and auction configurations
Collaborate with Product and Engineering teams to improve monetization strategies and implement new ad formats
Manage relationships with demand partners, exchanges, SSPs, and DSPs
Create and maintain technical documentation, integration guides, and best practices
Provide reporting and insights on ad performance, revenue trends, and growth opportunities
Stay current with industry developments, including RTB protocols, privacy regulations, identity solutions, and header bidding technologies

Position Requirements:

2–5+ years of experience in Ad Operations, Ad Tech, Programmatic Monetization, or a related field
Strong knowledge of ad servers such as Google Ad Manager, Adsterra, ExoClick, or similar platforms
Solid understanding of Real-Time Bidding, OpenRTB protocols, auctions, and bid streams
Experience with API-based ad traffic, SDK integrations, tags, and tracking pixels
Knowledge of header bidding, waterfall setups, and bidding strategies
Strong analytical skills and experience working with large datasets and performance metrics
Proficiency in SQL, Excel/Google Sheets, and BI tools
Excellent troubleshooting and problem-solving abilities
Strong communication skills with the ability to explain technical concepts to non-technical stakeholders
Ability to work effectively in a fast-paced, cross-functional environment
Proactive mindset with a focus on continuous optimization and innovation